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webjoy's free online reputation score calculator
In fact, 72% of customers acknowledge positive online reviews improve their trust of a business, and 95%, of consumers actively consult reviews before making a purchase.
You can better understand, monitor, and manage your business's online reputation with WebJoy's free online reputation score calculator.
what is an online reputation score?
Online reputation is simply how people perceive your business - which is determined by the opinions, reviews, comments, and feedback people share about your business online.
An online reputation score is a rating given to your business based on how your business is perceived online. This reflects how credible and trustworthy your company is. The higher the score, the higher the credibility and trust your business garners. Online reputation management is the process of monitoring this score and adjusting the underlying factors that impact public sentiment it accordingly.
Some of the factors that should be considered when building your online reputation score are:
1. number of reviews
The number of customer reviews your business receives impacts your online reputation. For example, if your business only has a few reviews, you may not come off as trustworthy as a competitor with hundreds or even thousands of reviews — as a result, a prospect may choose to work with your competitor instead of your business.
Although positive reviews are, of course, preferable, negative reviews aren’t all bad. In fact, To foster a strong online reputation, respond to any negative reviews you receive in a way that’s on-brand and sincere. This will show commitment to your online community and that you take your reputation seriously.
2. social media presence
Online reputation can also be affected by your social media presence. This includes all your social media profiles and mentions.
Stay on top of your social media profiles to ensure you are representing your brand accurately and responding to customers who ask questions or share feedback - relationship building builds trust!
3. google business listing accuracy
Make sure the information listed in your Google Business Profile (address, business hours, etc.) is accurate. Do the same across other business directors like Yelp and Yellow Pages. By maintaining your listing accuracy, you improve your online reputation and your ability to bring in more online traffic.
